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Bulletproof Dental Practice

Dentistry is evolving - Is your practice BULLETPROOF? Marketing. Systems. Leadership. Proven strategies to grow your practice with co-hosts Dr. Peter Boulden and Dr. Craig Spodak.
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Bulletproof Dental Practice
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All Episodes
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Now displaying: Page 1
Feb 21, 2024
The Bulletproof Podcast Episode 336
 
HOSTS: Dr. Peter Boulden & Dr. Craig Spodak
GUEST: Dr. Trey Tippit
 
TAKEAWAYS

Building trust within a dental team is crucial for effective communication and collaboration.

Addressing conflicts directly and openly can lead to better understanding and resolution.

Commitment to the practice's goals and values is essential for team members to work together effectively.

Creating a culture of accountability helps ensure that everyone takes responsibility for their actions and tasks. Decentralization and accountability are essential as a practice scales.

Inattention to results can lead to stagnation and failure to grow.

Motivating the team and creating alignment are crucial for success.

Working on the business and involving the team are key aspects of effective leadership.

Chapters
00:00 - Introduction and Mastermind Retreat
05:57 - Common Themes in Dental Practices
08:21 - Absence of Trust
15:48 - Fear of Conflict
20:29 - Lack of Commitment
26:54 - Avoidance of Accountability
35:00 - The Bystander Effect and Decentralization
38:07 - Motivating the Team
39:38 - Creating Alignment and Accountability
43:11 - The Power of a High-Performing Team
44:24 - Announcement: Bulletproof Summit
 
 
REFERENCES
Bulletproof Summit
Bulletproof Dental Practice
Feb 14, 2024

The Bulletproof Dental Podcast Episode 335

HOSTS: Dr. Peter Boulden & Dr. Craig Spodak
 
GUESTS:  Leo and Zach
 
TAKEAWAYS
  • Dentists should have a basic understanding of SEO to avoid being taken advantage of by outside vendors.
  • User experience is a crucial factor in SEO, and dentists should focus on providing a seamless and valuable experience for their website visitors.
  • AI is becoming increasingly important in SEO, but it should be used as a tool for curation rather than a replacement for human input.
  • Dentists should be cautious of plagiarized content and strive to create original and valuable content for their websites. User experience and authority are crucial for generating valuable content.
  • Strategic marketing, which considers the synergy between different elements, is more effective than tactical marketing.
  • The four metrics to measure marketing success are: more eyes on the content, click-through rate, conversion rate, and sales.
  • Mastering topical relevance is essential for improving search engine rankings and attracting the right audience.
  • Simplifying the decision-making process and utilizing tools like Google Analytics and Search Console can lead to better marketing outcomes.
  • SEO plays a significant role in the success of a dental practice.
  • Empowering oneself with knowledge about SEO and digital marketing can lead to better decision-making and results.
 
CHAPTERS
00:00 - Introduction to SEO and its Importance
 
19:16 - User Experience as a Secret Weapon for SEO
 
25:45 - AI as a Key to Unlocking Search Engine Results
 
34:17 - Strategic Marketing vs Tactical Marketing
 
36:13 - The Four Metrics to Measure Marketing Success
 
37:12 - Mastering Topical Relevance
 
46:08 - The Importance of Google Analytics and Search Console
 
48:14 - The Impact of SEO on Business Success
 
49:09 - Empowering Yourself with Knowledge
 
REFERENCES
Dental SEO Boost
 
Bulletproof Summit
 
Bulletproof Dental Practice

 

Feb 7, 2024
The Bulletproof Dental Practice Podcast Episode 334
 
HOSTS: Dr. Peter Boulden & Dr. Craig Spodak
 
 
TAKEAWAYS
The dental industry is facing challenges such as a wage gap between dentists and hygienists, a changing market outlook, and the need to adapt to new technologies and consumer preferences.
 
Convenience, technology, and marketing play a crucial role in the success of dental practices, and the use of AI and automation can provide a competitive advantage.
 
The future of dentistry may involve a shift towards a hybrid model of acquisitions and de novos, with an emphasis on adding organizational value and creating a differentiated brand.
 
Partnerships can be beneficial if the right partner is chosen, but it is important to carefully consider the terms and goals of the partnership.
 
Job opportunities in dentistry exist, and dentists should consider their own goals and values when deciding on their career path.
 
 
 
REFERENCES
Bulletproof Summit
Bulletproof Dental Practice
Jan 31, 2024
 
The Bulletproof Dental Practice Podcast Episode 333

HOSTS:
Dr. Peter Boulden & Dr. Craig Spodak
 
 
TAKEAWAYS
  • Recognize the difference between real goals and mere wishes by observing changes in physiology.
  • Set specific and challenging goals to engage the brain's dopamine circuitry.
  • Write down goals in your handwriting to activate ancestral neural pathways.
  • Keep goals to yourself to avoid premature dopamine release and maintain motivation.
  • Visualize both success and failure to increase the likelihood of goal achievement.
  • Take advantage of peak motivation times, which occur 30 minutes, three hours, and 11 hours after waking.
  • Set moderately challenging goals and break them into 12-week tranches for increased motivation and progress.
  • Overcome procrastination by committing to five minutes of focused work on a task.
 
 
 
REFERENCES
Bulletproof Summit
 
Bulletproof Dental Practice
 
 
Jan 17, 2024
The Bulletproof Dental Podcast Episode 332
 
HOSTS: Dr. Craig Spodak
GUEST: Dr. Linda Edgar
 
KEY TAKEAWAYS
Introduction
Dr. Edgar’s journey to becoming the ADA President
The role of the ADA
ADA is focusing on improving connections, collaboration, and communication
Forsyth Institute Merger
What the ADA does for you including product testing, research, and insurance legislation
MLR Legislation and the Non-Covered Services Bill
Is there insurance and/or DSO influence on the ADA?
The rising cost of attending Dental School
Repayment loan programs
Ambassador Program
DSO Improvements
Emphasis on wellness
Webinars on-demand
ADA’s response to COVID
Craig’s feedback
 
 
REFERENCES
American Dental Association
Dr. Linda Edgar
Bulletproof Mastermind 
Bulletproof Summit 
Mighty Networks: Bulletproof Dental Practice
 
 
TWEETABLES
 
Jan 10, 2024

The Bulletproof Dental Practice Podcast Episode 331

HOSTS: Dr. Peter Boulden & Dr. Craig Spodak

GUESTS: Dr. Trey TippitDr. Dwight Peccora

 

TAKEAWAYS

Introduction

Bulletproof Summit is launched

The learning and implementation of new skills

Methods of deployment within each office

Delegating from a position of knowledge

Do you want to be important or do you want to be successful

Strategy versus Operations

Letting go of control creates opportunity for others

Centralization of services

Financial gains to splitting up your company

Is a management company right for you?


REFERENCES

Bulletproof Summit 2024

Bulletproof Mastermind 

Mighty Networks: Bulletproof Dental Practice

 

TWEETABLES

Don't compare your chapter one with someone else's chapter 10 - Dr. Craig

If you treat people as they currently are, you make them worse. If you treat people as they could be, you help them to become what they are capable of becoming - Dr. Craig

Jan 3, 2024

The Bulletproof Dental Podcast Episode 330

HOSTS: Dr. Peter Boulden & Dr. Craig Spodak

GUESTS: Dr. Trey TippitDr. Dwight Peccora

 

KEY TAKEAWAYS

Introduction

Dr. Craig the Dental Whisperer

Do your research before hiring a marketing company

Ebbs and flows within the business cycle

Pre-appointment rate versus Re-appointment rate

Production Per Visit

Utilization Rate

Treatment acceptance percentage

Net Growth

KPI Tracking

Data-driven versus emotional decision-making

Treatment coordinators and the great debate

Automation within your practice

Dental Practice Manager Software

 

REFERENCES

Outlive: The Science & Art of Longevity by Peter Attia

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

 

TWEETABLES

When you arm yourself with a little bit of know-how, it lets you not be so vulnerable - Dr. Boulden

 

Dec 27, 2023

Bulletproof Dental Podcast Episode 329

HOST: Dr. Sully Sullivan
GUEST: Dr. Craig Spodak

TAKEAWAYS

The mental and emotional cost of growth to your team

Be an observer of your character to build leadership ability

The distinction between owning a practice and owning a business

Having intentionality and clarity

The importance of friends that will challenge you

Freedom and economics to create via dentistry

 

REFERENCES

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

 

Dec 20, 2023

Bulletproof Dental Podcast Episode 328

HOST: Dr. Craig Spodak

GUESTS: Dr. Trey Tippit & Dr. Dwight Peccora

KEY TAKEAWAYS

Introduction

Working in the practice versus on the practice

Profit is not a dirty word

The concept of leverage and creating leverage through revenue

Entrepreneurial profit

Coaching, developing, and being accountable for your team’s success

Delegation and empowering others

Leveraging through other people

Entrepreneurial profit, assets, and wealth

Formula One concept

Being driven by excellence as a dentist

Checking in with your team

As a leader, everything you say is amplified to your team

Everyone is allowed to make mistakes as long as you clean up the mess



REFERENCES

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

Dec 13, 2023

Bulletproof Dental Practice Episode 327

HOSTS: Dr. Peter Boulden & Dr. Craig Spodak

GUEST: Chandler Wrightenberry

KEY TAKEAWAYS

Introduction

Macroclimate

Lending Capacity

Interest rates

What is the bank's appetite for dental versus other categories of loans?

Regional bank loan

Traditional financing

Whatever your rate is, it is tax deductible. 

Interest Payments

Non-Cash assets

Rising interest rates affect the valuations of everything

Live Oak Bank



REFERENCES

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

Dec 6, 2023

Bulletproof Dental Podcast Episode 326

Hosts: Dr. Craig Spodak & Dr. Trey Tippit 

Guests: Dr. Simone Ellis 

 

KEY TAKEAWAYS

Introduction

Dr. Simone and Dr. Trey 

Dental Economics

Automobile University by Zig Ziglar

Dr. Simone’s story

Celebration is everything

Personal accountability

Have it your way, three currencies in life

The Flex is freedom

Work-life balance and cultivating peace

 

REFERENCES

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

Dr. Simone Ellis

 

TWEETABLES

As an entrepreneur, you don't know what you don't know until you don't know it -Dr. Simone

 

Nov 30, 2023

Bulletproof Dental Practice Episode 325

HOSTS: Dr. Peter Boulden & Dr. Craig Spodak

GUEST: Dr. Trey Tippit

KEY TAKEAWAYS

Introduction

Arthur Brooks

Building the Stage

Systems and processes

Bulletproof Gospel

EBITDA

Mitchell Baldridge

Individualism is what matters

Five things that you have to do to work on your business

The Bulletproof Pathway

Dentists as CEO's

Personality differences

Dental business owners have very different lives


REFERENCES

Dental Cost Seg

Bulletproof Mastermind

Bulletproof Summit

Mighty Networks: Bulletproof Dental Practice

 

TWEETABLES

Success is building what you want and then liking what you built - Dr. Craig

Nov 28, 2023

Bulletproof Dental Practice Podcast #324 

Repost from our sister Pod, Bulletproof Hygiene!

Host: Charissa Wood, RDH
Guest: Dr. Katie Lee

KEY TAKEAWAYS

Introduction

Dr. Lee's experience with Surguries

Oral Systemic Aspect

How do we prevent periodontal disease

Heart attacks and strokes are caused by oral infection

Pain points in bringing this level of care to fruition

What did implementation look like?

Understanding the science is the most crucial part

Wins by practicing at this level

Wins from team culture

What is the MMP8 enzyme?

Patient Stories

Genetic predisposition for inflammation

REFERENCES

Bulletproof Mastermind

Bulletproof Summit

Bulletproof Hygiene

Mouth Body Bio Marker

Katie Lee, DDS

Katie Lee, DDS Instagram

Book: Saved By the Mouth

Nov 22, 2023

Bulletproof Dental Practice Episode Number 323

HOSTS: Dr. Peter Boulden and Dr. Craig Spodak

GUEST: Mitchell Baldridge

KEY TAKEAWAYS

  • Introduction

  • Cost Segregation applies to dentists

  • Tax Advantage for Dentists

  • Investing with excess cash flow

  • Cost Segregation Study in its simplest form

  • The end goal is to push forward your tax deduction

  • Leasehold improvements

  • Cost segregation and bonus depreciation

  • Specialization is key with a niche service such as dentistry

 

REFERENCES

Dental Cost Seg

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

 

TWEETABLES

You’ve got to do your own due diligence - Dr. Craig Spodak

 

Nov 15, 2023

Bulletproof Dental Practice Episode 322

Hosts: Dr. Peter Boulden & Dr. Craig Spodak

Guests: Dr. Trey Tippit & Dr. Dwight Peccora

 

KEY TAKEAWAYS

  • Introduction
  • Trey's Basic Dentistry Model
  • Scalability of simple versus complex dentistry
  • Entertainment and Information disconnect
  • Google Trends
  • Contingency plans
  • Internal marketing at the foundational level
  • Revisiting the patient experience
  • Business reviews
  • The psychology of what matters to people
  • People need human interaction
  • Authentic team energy
  • There is no better audit than a checklist

 

REFERENCES

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

Nov 9, 2023

The Bulletproof Dental Practice Podcast Episode 321

HOSTS: Dr. Craig Spodak and Dr. Trey Tippit

GUEST: Dr. Uche Odiatu

KEY TAKEAWAYS

  • Health, wellness, and nutrition
  • Accessible versus Comprehensive Dentistry
  • Body positivity
  • Pre and post covid health
  • Standard of American Healthcare and American Diet
  • 3 Modes of exercise
  • Serotonin
  • Burning Calories
  • Cholesterol
  • Cortisol

REFERENCES

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

Dr. Uche Odiatu

 

Nov 2, 2023

Bulletproof Dental Practice Podcast Episode #320

HOSTS Dr. Peter Boulden and Dr. Craig Spodak

GUEST: Mitchell Baldridge

KEY TAKEAWAYS:

  • Introduction
  • Twitter (X)
  • Accounting Firm / Dental CPA
  • Taxes
  • Business Advice
  • Business Plan
  • Mitchell's Tweets
  • 10 Tax hack for Business owners
  • QBI optimization
  • Donor advice funds 
  • S - Corps
  • Bonus Depreciation
  • Mega backdoor ROTH
  • Give Yourself Tax Credit
  • Fringe Benefits
  • The Augusta Rule
  • PTET - Salt Cap Workarounds
  • Real Planning and Good Advice
  • ERISA, the Employment Retirement Income Security Act of 1974
  • Real Estate
  • Opportunity Zones or RV Parks and different

REFERENCES:

Dental Cost Seg

Mitchell on Twitter/X

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

 

 

Oct 25, 2023

Bulletproof Dental Practice Episode #319

Hosts:  Dr. Scott Goldman and Tiger Safarov
Guest: Dr. Peter Boulden

KEY TAKEAWAYS:

  • Introductions
  • Details of acquistition
  • Effects of high-interest rates
  • Pros of DSOs
  • Private Practice Valuations vs DSO Valuations
  • 4 things to do before selling a practice
  • Ownership is not for everyone

REFERENCES:

Bulletproof Dental Practice

Bulletproof Dental Summit

Oct 18, 2023

The Bulletproof Dental Practice Podcast Episode 318

Hosts: Dr. Peter Boulden
Guest: Dr. Jeff Anzalone

KEY TAKEAWAYS

  • Introduction

  • Path of Life

  • Scaling to the place where become optional in practice

  • Seven habits of having successful

  • Bulletproof background

  • Good systems, Good operations

  • Multiple Income

  • Taxes and Assets

  • Investment

  • Real Estate Passive and Active

  • Power of compounding

  • Raising Kids to be successful

REFERENCES

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

Debt-Free Doctor

The E-Myth by Michael Gerber

Built to Sell by John Warrillow

 

Oct 11, 2023

The Bulletproof Dental Practice Podcast Episode 317

Host: Dr. Craig Spodak

Guest: Parker Smith

KEY TAKEAWAYS:

  • Introduction

  • Short term rental vacation rental management

  • Airbnb

  • Price Elasticity

  • Dynamic Pricing

  • A Breakdown Results in a Breakthrough

  • Barriers to hiring

  • Theory of HR

  • The importance of having a mentor

  • Ego and over-confidence

  • Adrenaline of running a business.

References:

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

Grand Welcome 

From Strength to Strength by Arthur Brooks

 

Tweetables:

 A Vision is a Highly Descriptive Gameplan

 Your body releases dopamine when you talk about goals you want to achieve

 Happiness and success are defined differently for every person

 Having a mentor is the best thing you can do as a business owner

 The ultimate freedom is being able to control the outcome of your life

 

Oct 4, 2023

The Bulletproof Dental Practice Podcast Episode 316

Hosts: Dr. Peter Boulden & Dr. Craig Spodak

Guest: Jay Letwat

KEY TAKEAWAYS:

  • Introduction

  • Sunbit

  • Group Practice vs solo practitioners

  • No one ever thinks of dentistry as an industry

  • Better Technology Adoption

  • Observing Office

  • Dental Fees

  • Digestible monthly payments

  • Location for DSO

  • Recourse on your loans

  • Different than whether it's recourse or non -recourse

  • Associate patient financing 

  • Credit Card Score

REFERENCES:

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

Sunbit

 

Sep 29, 2023

The Bulletproof Dental Practice Podcast Episode 315

Hosts: Dr. Peter Boulden & Dr. Craig Spodak

Guests: Dr. Dwight Peccora

KEY TAKEAWAYS:

  • Introduction

  • Mastermind recap

  • How to build profitability

  • Yearly mantra

  • “B players”

  • EGO

  • Associate success

  • Presence of the community

  • Community reputation

  • Word of mouth

  • Presence

  • Renovate to impress buyers

  • Why technology is the greatest training method

  • Attracting “A players”

  • Technology benefiting the team

  • Roman Empire

REFERENCES:

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

Sep 27, 2023

Bulletproof Dental Practice Episode 314

Hosts: Dr. Peter Boulden & Dr. Craig Spodak

KEY TAKEAWAYS:

  • Introduction

  • Job Interview

  • Employees Market

  • IRS halts Processing claims for ERC

  • Spam Calls

  • How Banks love the dentist

  • What Landlords love the most

  • Real Estate and Healthcare Real Estate

  • Why Twitter (X) is a more interesting site than Instagram and LinkedIn

  • Intellectual conversation on Twitter (X)

  • Difference remarkable and Amazon (kindle)

  • Hardship of Dentistry

  • Have alone time to get some realization

  • How AI can help dentistry

  • Prompt Engineering

  • Marketing lectures

  • College and First Job of Dr. Peter Boulden

  • Rules in School and Rules in life

  • Publishing a book

  • Quantity has a Quality all of its own

  • Everyone Scared in Dentistry

  • Opening a 5th Branch Dental Spa

  • Tips when you are building a building

  • Dental Graphics

  • Buying Bitcoin

  • Putting Money in the Bank

References:

Bulletproof Mastermind 

Bulletproof Summit 

Mighty Networks: Bulletproof Dental Practice

 

Sep 5, 2023

Buletproof Dental Practice Episode 313

Hosts: Dr. Peter Boulden & Dr. Craig Spodak

Guests: Dr. Trey Tippit & Dr. Dwight Peccora

 

KEY TAKEAWAYS:

·          Craig's interest in social media content and dental discussions

·          Questioning the purchase of 7% of a dental practice for $500,000

·          Examination of the math behind company valuation

·          Discussion on dentists' retirement savings and early retirement

·          Trey's questions about investment returns and the value of a $500,000 practice

·          Comparison of fractional ownership and traditional practice buying

·          Identifying risks and success markers in practice ownership

·          Evaluation criteria for dental practice investments: yield, appreciation, downside protection, and tax efficiency

·          Craig's 10yearold dental practice undergoing interior remodeling

·          Initial low yield expectations for the investment

·          Projected appreciation in the second and third years

·          Value of dental practice real estate with longterm leases

·          Discussion of return on capital and tax efficiency

·          Benefits of investing in a new facility for organizational profitability

·          Importance of a clear evaluation framework and vision

·          Challenges and benefits of being social and patientoriented

·          Introduction to an acquisition opportunity for discussion

·          Costs associated with acquiring a dental practice

·          Trey's approach to negotiating deals and profits

·          Exploring the entrepreneurial profit and purchase price

·          Building relationships with bankers for safe leverage and returns

·          The role of EBITDA in arbitrage and economies of scale

·          Sharing experiences with new and existing practices

·          The evolving perspective on entrepreneurial freedom and growth

·          Managing risk and expanding the business through strategic partnerships

·          Success leaves clues, referencing Peter's routinesclubs.com website

·          Insight into Peter's daily routine and health tips

·          Information about Peter's morning routine

·          Dentistry's need for successful role models and influencers

·          The challenge of aligning choices with one's desired lifestyle

·          Peter's creation of a custom bulletproof GPT vector database

·          The podcast's purpose in gathering diverse data and insights

 

 

References:

Bulletproof Mastermind

Bulletproof Summit

Mighty Networks: Bulletproof Dental Practice

Aug 30, 2023

Bulletproof Dental Practice Podcast Episode 312

Hosts: Dr. Peter Boulden  and Dr. Craig Spodak

Guests: Jeff Hopeck

KEY TAKEAWAYS:

  • Introduction
  • Introduction: How to Become Bulletproof

  • The OPM Hack and Sophisticated Hacking

  • Existing Problems and Vulnerabilities

  • Rise of Human Hacking and Exploitation

  • Social Hacking and Target Exploitation

  • Protecting Investments and Expanding

  • Practical Advice for Protection

  • Web Scraping and Dark Web

  • Taking Action and Seeking Cybersecurity

  • Establishing Cyber Baseline

  • Transparency and Cybersecurity

  • Cybersecurity Concerns and CEO Worries

  • Facing Competitive Challenges

  • Micro-Awareness and Key Insights

  • Safety Measures and Human Hacking Story

  • Conclusion: Creating Awareness

References:

Bulletproof Mastermind 

Bulletproof Summit

Mighty Networks: Bulletproof Dental Practice

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